What’s Taking So Long for Connected Cars to Go Mainstream?

NEW YORK–(BUSINESS WIRE)–#Auto–25% of car owners are not actively using their connected car’s features – a figure which includes 11% who don’t even know if their vehicle has the technology according to a new study of the attitudes and purchase behavior of more than 8,500 consumers across Europe, North America and China by one of the world’s largest research agencies, Kantar TNS. The findings show that despite investing vast amounts of capital in embedding new technologies and services, auto brands